Employer Branding
For Dummies®

Glassdoor Special Edition

A "Must-Read" for Marketers, Recruiters, HR Pros and Anyone Responsible for Promoting Your Company!

Your employer brand counts big time when attracting, influencing and retaining top talent.

But what exactly is an “employer brand” and why is it so important to monitor it? For answers, download Employer Branding For Dummies, a handy, 48-page guide full of timely advice, new research and case studies from Glassdoor.

Learn the Secrets of Building an Employer Brand that Attracts Top Talent! Employer Branding For Dummies Shows You:

  • 10 ways to start improving your brand today
  • How to use talent analytics to improve your branding strategy
  • How to attract Millennial job seekers by "going mobile" with your brand
  • Ways to engage employees as brand ambassadors
  • Best practices from VMware, 1-800 Contacts, Enterprise Rent-A-Car and
    other forward-thinking companies optimising their own brands
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Lars Schmidt
"Every page of Employer Branding For Dummies has actionable advice to improve your company’s employer brand strategy and monitor your reputation. A must-read for today’s modern recruiter.”
– Lars Schmidt, Founder, AmplifyTalent.com @ThisIsLars

A "Must-Read" for Marketers, Recruiters, HR Pros and Anyone Responsible for Promoting Your Company!

Your employer brand counts big time when attracting, influencing and retaining top talent.

But what exactly is an “employer brand” and why is it so important to monitor it? For answers, download Employer Branding For Dummies, a handy, 48-page guide full of timely advice, new research and case studies from Glassdoor.

Learn the Secrets of Building an Employer Brand that Attracts Top Talent! Employer Branding For Dummies Shows You:

  • 10 ways to start improving your brand today
  • How to use talent analytics to improve your branding strategy
  • How to attract Millennial job seekers by "going mobile" with your brand
  • Ways to engage employees as brand ambassadors
  • Best practices from VMware, 1-800 Contacts, Enterprise Rent-A-Car and
    other forward-thinking companies optimising their own brands
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